GIVET Launches ICONIQUE Professional: Premium Hair Care Made Personal
Torino, January 2025, GIVET, a European beauty house of brands, announces the relaunch of ICONIQUE Professional, a premium hair care brand developed by Italian experts. The brand brings salon-level results into everyday routines and focuses on empowering women to feel confident through personalized care. ICONIQUE Professional is set to become one of GIVET’s most dynamic brands in 2025.
Designed to Perform. Built to Empower.
Each ICONIQUE Professional formula is clinically tested and tailored to specific hair needs. From hydration and repair to volume and anti-hair loss care, the products deliver visible results from the first use. Key ranges include:
- STRONG LIKE YOU – For repair and strength
- DREAMING BIG LIKE YOU – For volume and thickness
- CARING LIKE YOU – For deep hydration
- COOL LIKE YOU – For blonde and silver tones
- CONFIDENT LIKE YOU – For anti-hair loss support
- UNBREAKABLE LIKE YOU – For strengthening hair length
- HOT LIKE YOU – For heat protection up to 230 °C
Professional Results. Everyday Access.
With premium formulas, minimalist packaging and pastel colors, ICONIQUE Professional fits perfectly into the daily lives of modern women. The products combine scientific innovation with emotional relevance, offering both performance and beauty.
A New Chapter for GIVET
"ICONIQUE Professional is a perfect example of how we build brands with purpose," said Martin Vrána, CEO of GIVET. "We combine innovation, speed, and deep consumer insight to create beauty solutions that work."
GIVET operates in 27 markets, with over 1.5 million products sold in 2024. Its portfolio spans skincare, oral care, makeup, and hair care, including brands like NOVELLISTA, KORIKA, MEDIBLANC, and now the newly relaunched ICONIQUE Professional.
ICONIQUE LIKE YOU.
Your hair. Your confidence. Your ICONIQUE.
WEBSITE: https://www.iconiquehaircare.it/en